I create scalable systems that can support large ecosystems and work across platforms.
I distill and simplify the complex for consumers.
I drive business impact with designs that support conversion, acquisition and retention.
Some more of my core tenets:
I build accessible and inclusive products.
I build product strategy and gain stakeholder buy-in.
I always consider automation, efficiency and future-proofing.
I lead collaborative and efficient product teams.
I believe in using systems to connect designers and engineers with shared language and values.
I believe in research and testing and build it into my work.